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BISAN SHOWN ITS DIFFERENCE WITH 2021 MODELS AT THE DEALER MEETING

Bisan launched its new model bikes designed for 2021 at Izmir Ramada.

Bisan officials, who met with their dealers at Izmir Ramada Hotel between November 25 and December 2, launched the new model bicycles designed for 2021. Bisan's development and breakthroughs this year took place in the speeches of Bisan Chairman of the Board Ali Orçun Bal, After Sales Services Manager Bali Uysallı, Export Manager Selim Çağlar and Quality and Continuous Improvement Manager Alper Çanakçı.

In our meeting, where all measures were taken without exception due to the agenda, a factory tour was organized for the dealers. Investments and developments made since 2019 were conveyed during the trip.

WORKED WITH DEFENDOR

Ali Orçun Bal, Chairman of the Board of Bisan, evaluated the year 2020 as follows at the meeting attended by 450 dealers. “Despite Covid-19, 2020 was frightening at first, but after that it was good for our industry. In this process, we fully complied with our 2020 plan. We faced a problem that ravaged the world for 3.5 months, all factories in the Far East were closed, and the effects of this were reflected on us. In this process, as Bisan, we continued our production with overtime by obtaining special permission and increasing our work. We closed 2020 with great devotion.”

He briefly described what was done in 2020 as follows; ''It created a training area to increase the quality of assembly. Periodic assembly training will be given to all personnel. A specialist trainer was employed. 2nd band is activated. As the demand increased, it was necessary to increase the production capacity. Currently, Bisan produces its own aluminum frame in 9 models. We aim to reach 90% next year. For this, we continue our investments. We invested in a sandblasting facility for the paint facility to function well. ''

WE PERFORM ART

The "Art Gallery", a first in Turkey and emphasizing that the production is an art, was also greeted with interest by the dealers. Bisan, which makes a gallery that users can visit during working hours, will also announce different innovations throughout the year.

“FIRST IN TURKEY”

With its special designs in electric bicycle, road and mountain segments in 2021, Bisan proved that it broke new grounds in the Turkish market. The new models, which have attracted great attention by the dealers, show that this year will also be active.

There are many innovations in 2021 not only in the product range but also in the field of innovation. While each product is given an identity with the QR Code, a mobile application that will be active in February brings together users, dealers and potential users.

 

MARKETING INVESTMENT

Bisan Chairman of the Board of Directors Ali Orçun Bal continued his speech as follows: 'The investment made for these marketing activities, which we have briefly mentioned, is approximately 30 million TL. Our goal is to continue our investments faster. It is inevitable for us to make these investments in order to achieve our goals. We will continue to support you in the sales leg.''

BECOME A WORLD BRAND

Bisan Chairman of the Board of Directors Ali Orçun Bal aims for 2021; ''To be a world brand. We can do this not with the assembly industry, but with production. Bicycle sub-industry needs to develop, we have been working for this for 2 years. We are working hard. We also provide the necessary support for the development of the sub-industry. Therefore, as a local and national brand, we attach great importance to localization and nationalization. It is among our targets to sell semi-finished products to Europe, as long as we bring them to our country. These are just a few of our goals.” He conveyed that he will convey his other goals to the dealers during the factory tour. He concluded his speech by thanking everyone for their participation.

OTHER NEWS

THE LEGEND CONTINUES AT FULL SPEED

BISAN SHOWN ITS DIFFERENCE WITH 2021 MODELS AT THE DEALER MEETING

MAY 19, 2019 YOUTH AND SPORTS DAY IN IZMIR

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